01 capability

Brand Identity
& Naming

Naming, positioning and visual identity systems designed to clarify what a brand stands for and make it recognizable wherever it appears.

experience across

Strategy + Positioning

Clear foundations and points of view

Naming + Verbal Identity

Names, messaging and brand voice

Visual Identity Systems

Logos, typography, color and expression

Guidelines + Implementation

Systems designed to work in practice

Ai Fiori restaurant identity and environmental signage at The Langham New York

Selected Work

AKC Canine Retreat logo applied to frosted glass signage

Ai Fiori

Restaurant Identity

Artistic Tile luxury brand campaign featuring tile in a residential interior

American Kennel Club

Brand Identity + Experience

Boot Bar Lager naming and packaging for Hill Country and Lord Hobo Brewing Co.

Artistic Tile

Brand Repositioning + Identity

Demours coffee packaging and launch materials styled in black and red

Boot Bar Lager

Naming + Logo Design

Hill Country Barbecue Market brand identity and guest-experience design

Demours Coffee

Positioning + Brand Identity

Little Black Dress Wines rebrand and bottle packaging

hill country barbecue market

Brand Identity + Guest Experience

Measure at The Langham dimensional restaurant signage

Little Black Dress Wines

Rebrand + Identity

Merritt luxury woodworking brand identity and carved wood detail
Merritt luxury woodworking brand identity and carved wood detail

Measure

Naming + Hospitality Brand

Midnight Rodeo Stout naming and packaging for Hill Country and Lord Hobo Brewing Co.

Merritt

Brand Strategy + Identity

Perrine at The Pierre restaurant menu design

Midnight Rodeo Stout

Naming + Creative Direction

Razza Pizza Artigianale restaurant identity and branded guest experience

Perrine at The Pierre

Naming + Restaurant Identity

Brand Identity + Launch

Razza Pizza Artigianale

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